https://youtu.be/_497zLDpbrY

In this video, learn about Robertson Construction's strategy for the upcoming year. Understand the current state of the economy and its impact on the industry. Discover the increase in demand for housing and infrastructure projects and how the company is adapting to meet this demand and control costs.

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Video script

Hey there! My name is Leah, and I'm the Manager of Internal Communications here at Robertson Construction. As we kick off this new year, I wanted to take a moment to share with you our company's economic and market strategy for the upcoming year.

In this video, I'll be giving you an update on the current state of the economy and market and how it will be impacting our company and your role within it. By understanding this information, you will be better equipped to navigate the changing landscape and position yourselves for success in the year ahead. Let's get started!

As we start the year, it's important to note that the economy is showing signs of growth and stability. However, there are still some areas of concern such as inflation and interest rates. We will be closely monitoring these developments to ensure we make strategic decisions that will keep our company competitive and successful.

In terms of the market, we're seeing an increase in demand for housing and infrastructure projects. We have taken this opportunity to diversify our portfolio and invest in new residential and infrastructure projects to meet the demand that bodes well for us as a construction company.

Additionally, We have also noticed the price of construction materials have risen, so we are actively searching for ways to cut costs and maintain competitive prices without compromising on quality. We're also implementing cost-saving measures to optimize our operations, and we encourage you to do the same in your respective teams.

In summary, the economy and market are constantly changing, but we are closely monitoring these developments and taking the necessary actions to ensure the success of our company and the well-being of our employees. We are confident that with this knowledge and understanding of the situation, we will be able to navigate these challenges and come out stronger.

Thanks for taking the time to watch this video. If you have any questions or concerns, please don't hesitate to reach out to your supervisor or a member of the Internal Communications team. Together, we can navigate this new year and beyond.

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