38 Best AI Tools for Business in 2024

If you haven't paid much attention to the best AI tools for business, 2024 is the year to change your mind. With over 15 billion Google search results for artificial intelligence and nearly 70K AI companies worldwide, the AI market keeps expanding and raises interest anywhere, especially in business.

In this blog post, we will focus on the best AI tools for business, apps, and AI software you need to have on your radar in 2024 and beyond.

Read on to find out how you can work smarter and get better results with less effort in almost any aspect of your business.

Best AI tools for business overall

All businesses produce content, and all employees attend meetings. That's why the best AI for business will help in these areas — content generation, especially video, and meeting transcriptions. So, if you’re going to use a minimum of AI tools, pick something from the options below.

1. Synthesia for video creation

The video maker Synthesia uses generative AI to turn any text into studio-quality video in minutes. This text-to-video tool runs in your web browser. It gives you easy access to professionally designed templates, diverse AI avatars (digital doubles of real actors), and voiceovers in 130+ languages and accents. Here’s how it works:

Synthesia’s coolest features that streamline the content creation process include script writing, the option to create your custom avatar, one-click automatic translations, and collaboration with your teams in workspaces. The #1 AI video generation platform provides excellent results for many big names:

• BSH video trains over 60K employees with 70% more efficiency.
• Zoom accelerated video production by 90% with $1,500 cost savings/employee.
• Electrolux creates videos for 15K customers and employees in 30+ languages.

You can use Synthesia to create sales enablement and training videos, product demos, internal communication videos, etc. Here’s an AI video example it produced: 

2. Chat GPT for content creation

OpenAI's advanced AI model, ChatGPT 4, uses natural language processing to understand your inquiries and give logical human-like answers. This powerful AI tool works in a web browser. You chat with it, giving details on what kind of content you need, and it generates quick and accurate responses in text format.

Use ChatGPT to write code, full blog articles, or answers to specific customer inquiries. It can also craft content generation templates for you and excels at repetitive tasks, especially those involving text-based activities.

If you like what this NLP chatbot can do, Gemini and Claude are two other options you might want to test.

3. Otter for meeting transcription

With its AI Meeting Assistant, Otter.ai can do real-time transcriptions, record audio, extract action items, capture slides, and more. Log into your account in the browser and choose if you want to start a live session or upload a pre-recorded meeting. Otter will automatically transcribe it and give you editing options.

Best AI tools for business marketing

95% of companies that adopt AI are highly likely to develop more effective marketing strategies. Check the AI-powered tools below to scale and personalize your video, audio and written content.

4. Lumen5 for marketing videos

The AI platform Lumen5 generates engaging branded videos for marketing tailored to your target audience. A simple drag-and-drop interface makes it intuitive even for less tech-savvy users. Create a free account, choose your goal, and decide if you create from scratch or with a pre-defined option.

5. Taplio for LinkedIn profile optimization and lead generation

Powered by ChatGPT 4, Taplio excels at generating LinkedIn post ideas. In addition to AI content, it features advanced scheduling, automation, lead generation, and CRM features. Use Taplio’s AI to expand your network, enhance your LinkedIn visibility, and drive business growth.

6. OwlyWriter AI by Hootsuite for posting on social media

Hootsuite’s OwlyWriter AI simplifies social media management and saves hours of work with instant caption generation and content ideas across all networks. If you’re already handling your social media posts with Hootsuite, try Owly for free within your dashboard. You'll see what it's like to create content in minutes for the entire week.

7. Writesonic for content creation, SEO, and AI Chatbots

Trusted by millions of users, Writesonic keeps your content fresh, your SEO strategy on track, and your customer interactions smooth. Use this AI-powered tool to generate fact-checked, SEO-optimized content and customize AI chatbots. Writesonic offers 80+ ready-to-use prompt templates written by experts and a ChatGPT alternative, Chatsonic.

8. Designs.ai for designing logos, banners, mockups

Designs.ai is an AI-powered Agency-as-a-Service platform that does a lot more than generate images. It offers a wide range of tools for creative AI services, including logos, banners, mockups, video, and voiceover production in minutes. While all these features might feel intimidating to explore, this platform creates powerful AI-generated images, simplifies your workflow, and saves you time and money.

9. Soundful for royalty-free music generation

If you’re creating videos, podcasts, or streams and are always on the lookout for royalty-free background music, Soundful will come in handy. This AI tool for business can swiftly create music for you, reproducing a variety of themes and moods. Use the free trial to test it.

10. AdCreative.ai for ad creation

The best AI tool for advertising, AdCreative.ai has some big names in its portfolio — Amazon, LinkedIn, Adidas, Starbucks, etc. For the past two years, it’s been the third fastest-growing product in the world! Use it to generate creatives, texts, headlines, and social posts or to get competitor data insights.

11. Decktopus for slide decks and presentations

Yet another tool with heavy prizes under its belt, Decktopus is rated as the world’s #1 AI presentation generator. The platform features a simple drag-and-drop editor, can do all the research, copywriting, and image generation for you, and at the end, an AI presenter will coach you on how to best deliver the content.

Best AI tools for business strategy & management

Want more speed and confidence in analyzing data, predicting relevant trends, and optimizing business decisions? AI can help you scour heaps of data, spot details that humans might easily overlook, and even craft sophisticated strategies for you. Below are some top AI tools for business that will get you started.

12. Crunchbase Pro for business intelligence research

As an online database, Crunchbase lists companies, startups, investors, and funding activities worldwide. You must be a Pro user to access its AI insights from validated data sources. But it will help you run a deeper data analysis and make more accurate business predictions for a solid business strategy.

13. Explorium.ai for go-to-market data

Explorium offers a powerful solution for sales and marketing teams looking to improve their go-to-market strategies with AI. Its proprietary technology, ExplorAI, uses generative AI to analyze historical data and create custom data signals. This tool will help you spot ideal customers faster, rank leads, and uncover hidden market trends.

14. Monday AI for task & project management

Powered by Azure OpenAI, Monday.com is a versatile, browser-based platform that enhances business operations through AI-driven automation and content creation. It will significantly enhance your task and project management, boosting team productivity. Try Monday for breaking down project ideas into actionable tasks and even writing emails or other content forms.

15. Fireflies.ai for meeting assistance

The advanced AI meeting assistant by Fireflies.ai transcribes voice conversations, analyzes content, and provides deep insights. AI search allows it to filter through text and extract action items, tasks, and questions with one click. Use this AI tool to review hours of meetings in minutes.

16. Zia by Zoho CRM for business assistance

Zia is an AI-powered assistant designed to automate tasks and enhance lead management. This tool can significantly boost productivity by optimizing business processes. It collects data, writes documents for you, or runs sales analysis. Integrated within Zoho CRM, Zia uses customer data to manage interactions and optimize sale opportunities by analyzing when clients typically answer calls, check emails, or visit websites.

Best AI tools for small business use

Artificial intelligence isn’t just for the big players. 67% of small businesses already use it, and you can use it, too, even at the launching stage. Whether you’re worried about developing a plan, creating a website, or designing the perfect brand visuals, the following popular AI tools will help you.

17. BrandMark for business logo creation

Leveraging AI, BrandMark offers a quick and practical branding solution for your small business. It works in the browser and promises to simplify logo creation, but functionalities also include generating business cards, social media graphics, and other simple designs.

18. Durable AI for website creation 

Durable, the #1 AI website builder and marketing platform, promises to get your business online in 30 seconds. Use it to publish a professional-looking website even if you have zero coding skills. And check out its built-in SEO, marketing tools, and AI assistant for workflows.

19. LivePlan Assistant for business plan creation

Designed to guide you through creating detailed, investor-ready business plans, the LivePlan Assistant will nail your financial forecasting and strategy development. If you have a great business idea, don’t stare at a blank page. Share it with LivePlan Assistant and watch it fill the page.

Best AI tools for business training

91% of employees say they expect personalized and relevant training, which is only easy to produce with AI tools. You’ve already seen the AI video maker Synthesia. It can create micro-videos for soft skills building and dialogue-based learning scenarios like in the video below:

Read on to see what other business AI tools you can use for training.

20. Articulate 360 for interactive training

As the #1 e-learning platform, Articulate 360 is perfect for creating online courses and scaling workplace training. For now, you can upload AI videos into it and make them interactive. But their AI video features will be incrementally released in Articulate Rise throughout 2024.

Here’s an example from an interactive course created with the AI video maker Synthesia and Articulate 360:

You can go through the entire course here.

21. Zavvy for AI learning assistance

Zavvy is a platform that will take you into the future of people development. Their 360 growth system with AI learning assistance has some amazing features. Use it to streamline onboarding, training, and feedback systems. While at it, check out its artificial intelligence options for employee development plans and career paths.

22. EdApp for mobile LMS

This mobile-optimized LMS from EdApp combines the power of microlessons and AI to create courses “for humans, not employees.” It generates lessons at a button click, incorporating the latest learning strategies and trends. Your teams can consume these microlessons on the go, on any device.

23. Quizgecko for quiz generation

Need some cool online quizzes to entertain customers or train employees? The AI question generator Quizgecko is a top choice. Type in text or upload your PPTs, PDFs, or DOCs onto the platform. This tool will work its AI magic to create quizzes, flashcards, and assessments for you.

24. Leapsome for surveys and feedback cycles

Every business needs to run surveys and collect feedback, and Leapsome AI can help with both. It runs AI-powered surveys and has AI capabilities to analyze responses, extract key themes or summaries, and make actionable recommendations. Using it frequently will help you build a rock-solid feedback culture.

25. Pluralsight for AI skill development

To upskill employees with valuable AI skills like prompt engineering or AI strategy development, check out Pluralsight. This online educational platform focuses on tech skills, with a great emphasis on AI. It also uses AI to deliver personalized learning experiences.

Best AI tools for product development

Product development can be as fun and exciting as you make it. If you don’t know where to start, look at the following AI tools. We’ve picked options to help you do market research, design, prototype, testing, and more.

26. Crayon for competitive intelligence and market research

Use Crayon to monitor competitors and give your sales team valuable, real-time intelligence. This competitive intelligence platform uses AI to track competitors and help you win more deals. It sends intel to your inbox, and news summaries scored from high to low importance.

27. Adobe Sensei for design and prototyping

Adobe Sensei is generative AI tech that Adobe integrated across its Experience Cloud product portfolio. Using artificial intelligence and machine learning algorithms, Sensei mines data like a pro and helps you gain valuable insights. This AI software also helps streamline your content workflows across teams and designs customer journeys based on behaviors and engagement preferences.

28. Testim for automated web and mobile testing

The AI-powered automated testing platform Testim runs tests for web and mobile apps. Its AI functionalities dynamically manage and update your tests, so you’ll do less manual test maintenance over time. This tool also analyzes the root cause when testing reveals issues. Its quick diagnosis ensures data-driven decision-making and enables users to swiftly optimize performance.

29. Beatoven.ai for custom music generation

Do you have a multimedia project that requires professional-quality, tailored soundtracks? Beatoven offers excellent AI generation functions for custom music. It integrates deep music theory and production techniques and lets you generate unique, mood-based music for various creative needs.

30. Murf.ai for voice generation

For text that you need to turn into speech, Murf.ai can be the solution. This tool generates realistic voices in 20+ languages. Try it for text-to-speech, voice cloning, AI dubbing, and AI language translation. They even have a Murf API to add high-quality voices to your apps.

31. MonkeyLearn for customer feedback analysis

Through its AI-driven text analytics, MonkeyLearn can quickly compile customer reviews and other data. This no-code platform offers pre-trained classifiers and extractors. You can use its ready-made machine learning models to classify your data as you need, run sentiment analysis, and transform the insights into engaging data visualizations.

32. Optimizely for feature optimization and personalization

Optimizely is the world’s first AI-powered digital experience platform. AI algorithms and AI models facilitate efficient traffic distribution, while machine learning helps it make precise content recommendations. The result is that each user interaction is optimized for customer engagement and conversion. Since it embeds AI across the entire marketing lifecycle, you can also use it to ideate content or accelerate production.

Best AI tools for productivity and efficiency

AI can do a lot of things, but it excels in the most time-consuming tasks that you also dread the most. Check out the following tools to see how you can save hours of work, preserve your sanity, and be more efficient.

33. Merlin.ai to extend AI functionality to Chrome

Want to quickly access AI while browsing the web? Merlin.ai is the perfect extension, powered by Open AI Key, GPT 4, Claude, and Llama 2. Install it from the Google Play Store or Apple App Store and use it to write, summarize, and even code in your browser.

34. Texts for bringing all your messages in one place

Are you overwhelmed by messages you receive on multiple platforms? Use Texts to bring them all into one inbox. This app works on your device and can quickly update you with chat summaries, draft responses with ChatGPT, or translate replies if you’re getting messages in a foreign language. Beeper is its cloud alternative.

35. Rewind.ai as your AI assistant

Rewind brings up all the info that went through your Apple device (a Windows version will be released soon). Once you install and set this app, it will quietly run in the background, capturing your screen and audio. Then, you can ask its AI anything related to the messages you got, things you browsed for, meetings you attended, etc.

36. Grammarly for grammar checking and rewording

Grammarly can be your AI writing assistant and check your texts anywhere you write. You can access it as a browser app or Chrome extension or install it on your device. It learns how to write correctly by analyzing vast amounts of text with machine learning algorithms and deep learning. And it uses natural language processing to understand the context and nuances of your writing and make correction suggestions.

37. Reclaim for AI scheduling and time tracking

This app calendar auto-schedules your tasks, meetings, breaks, and habits. You can start using Reclaim for free as a Google Calendar add-on. Block focus time if you want, or let it schedule your entire day. It will organize your time and track it, providing you with insightful analytics and weekly reports.

38. SaneBox for email inbox management

PCmag.com calls SaneBox “the best thing that has happened to email since its invention.” Tony Robbins himself uses and recommends this service, which cleans your inbox in 5 minutes. SaneBox connects to your existing email accounts through OAuth. You don’t need to download anything; you’ll be able to use it in your email apps from any device.

Best tools from Google with AI features

Over the past decade, Google has invested close to $200 billion in AI. If you’re a fan of Google’s suite of productivity tools, you’ll find a lot of AI features in it, especially with Google Docs, Google Slides, and Google Calendar.

Google Docs uses artificial intelligence to offer features like grammar suggestions, smart compose, and voice typing, whereas Google Slides makes you AI-powered design suggestions. With Google Calendar, you can do smart scheduling and get suggestions for optimal meeting times. Then, there’s Gemini, Google’s AI chatbot and a direct competitor of ChatGPT.

Best free AI tools for business

Most AI tools, including the ones above, offer some form of free access to help you see firsthand how they might help you. Here’s how you can try them out:

Transform your business communication with AI videos

Video wins in every industry and business. Whether you’re using it to promote your company, engage customers, train/retain employees, or send internal coms, a video doesn’t go unnoticed. And because people pay attention to it and learn from it, video content can improve business efficiency.

Thankfully, the tools available in the generative AI market let you create engaging content using nothing but your web browser. That's right, we're talking text-to-video!

Try Synthesia’s free AI video generator (no credit card required) and make your first AI video in the next 5 minutes.