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In a world where video-first interactions are becoming increasingly the norm, people find it easier to connect with words when they’re accompanied by a trustworthy face. That said, recording and editing a video every time you need to share an update or deliver a presentation is still a pain.
Luckily, there’s now another way: starting today, everyone can use Synthesia to create Personal Avatars, lifelike digital representations of themselves that open up a world of possibilities for communication, entertainment, and self-expression.
Whether you're a content creator, educator, business professional, or simply someone who loves to connect with others online, Personal Avatars offer a new and dynamic way to enhance how you communicate and collaborate.
Key features
Personal Avatars are natural-looking AI avatars generated from just two minutes of footage from a webcam or phone. They feature great lip-syncing and natural backgrounds to deliver a more engaging and realistic experience, boosting audience satisfaction and trust.
Personal Avatars are animated using an advanced form of looping technology called auto alignment, which understands the difference between when the avatar is talking and when it is silent, and coordinates the body movements in a way that is more responsive to the content of the script. We’ve reused the same technology powering our Expressive Avatars to achieve better lip-sync and a more natural voice compared to other custom AI avatars, as demonstrated in the comparison below:
Personal Avatars also come paired with your cloned voice which allows your avatar to communicate in over 30 languages, allowing you to reach a global audience while still delivering a personal touch.
To create a Personal Avatar, all you need to do is log in to Synthesia from your browser, go to the Avatars tab in the left-side menu, and click the Create button for Personal Avatars.
You will be asked to either record a video using your webcam or to upload footage captured with an external camera. This video captures your facial features, expressions, and voice, which our AI model uses to generate a highly accurate digital avatar that looks, moves, and speaks just like you.
Then, you’ll record a second video as an acknowledgement of consent that Synthesia has the right to create your Personal Avatar.
Synthesia has prioritized privacy and security since day one. Our platform uses encrypted data transmission and secure storage on AWS to protect your personal information and ensure that your Personal Avatar is protected from misuse.
We always obtain consent before generating an AI avatar and give avatar owners full control over their digital twin’s usage, including the ability to request that their data be deleted from our platform at any time.
The applications for Personal Avatars range from quick updates for your colleagues to personalized messages for your business partners to short-form videos for social media.
Imagine that you’re a salesperson in the US and you’re trying to reach out to clients in Germany. You create a sales pitch with your Personal Avatar and use your cloned voice, in German. You've created a personalized piece of content that shows your product in a more engaging and locally-relevant way. That will help you to build long-term relationships and close the deal.
Or put yourself in the shoes of a marketing manager in the beauty industry, ready to start creating promotional product videos in multiple languages. Video can generate 380% more clicks than static images. This allows you to create exceptional videos in the beauty salon, an interesting environment, that can reach a global audience.
Or if you work in the IT department for a multinational company, you might want to explain to your colleagues across the world why you have new login rules for all apps. You select your own avatar and create training for the whole team. You want to highlight the importance of the change, like you would do yourself, speaking directly to every member of your team. You also translate the video into more than 30 other languages to make sure more people can understand the change and apply it.
Personal Avatars are available starting today for everyone on our Starter, Creator and Enterprise plans. To learn more about Personal Avatars, head over to https://www.synthesia.io/features/custom-avatar/personal and start creating content with yours!
At Synthesia, we believe that AI avatars will revolutionize how we interact in digital spaces. We're excited to see how you will leverage Personal Avatars to express yourselves, connect with others, and push the boundaries of digital communication.
About the author
Product Manager
Sundar Solai
Sundar Solai is a product manager at Synthesia where he focuses on AI-assisted video creation.
