How Wise is creating training content 20% faster with AI video

We interviewed Rob Markus, People & Organisational Development Lead at Wise. He shared how Wise is leveraging AI video technology to streamline compliance and people training, enhance content quality, and deliver engaging learning experiences across their global workforce.

The Challenge

Rob is part of the instructional design team at Wise, where they oversee the creation of eLearning modules for 1000s of employees and partners. Yet, after repeatedly delivering critical training materials such as compliance courses and soft skills development, they kept running into the following challenges:

• Time-intensive production: Creating videos with voiceovers required extensive resources, from scripting to recording and post-production.
• Limited flexibility: Updating existing content was cumbersome, often requiring full re-recordings.
• Engagement barriers: Employees found traditional text-heavy formats less engaging, impacting completion rates.

"Updating our content was a slow, resource-heavy process, making it difficult to keep up with organizational needs." – Rob Markus, People & Organisational Development Lead

The Solution

Rob solved these challenges by using Synthesia to make better training videos. The instructional design team now creates content more efficiently while maintaining high quality standards.

This is what Rob and his colleagues value most:

• AI-generated voiceovers: Enabled rapid creation of professional, natural-sounding audio content.
• Customizable avatars: Provided diverse, branded visuals for engaging, relatable training materials.
• Easy editing: Simplified content updates, allowing quick revisions with version control and deployment of updated modules.

"Making updates and creating new courses has become far easier, giving us time to focus on delivering a better learner experience." – Rob Markus, People & Organisational Development Lead

The Results

Robert and his colleagues have achieved great results including AI video in their workflows:

1. Production time: The team achieved a 20% reduction in production cycles through faster content creation.
2. Learner engagement: Engagement increased by 5% as richer, more varied content led to substantial improvements in completion rates and learner satisfaction.
3. Update speed: The team saved 20% of time per course update, enabling rapid rollout of compliance changes and new initiatives through their streamlined revision process.